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11 Reasons Why Your Website Doesn’t Sell
A well-designed website organically grows a company's business and reinforces branding. A study by Nielsen Norman Group found that users stay on a website for an average of 10 to 20 seconds. Visitors hang around longer only if they find something...
Just Say Yes
How Bob Became a Diplomat to UgandaBob is a lawyer, and one day he received a phone call from someone with a heavy accent, claiming to be the ambassador of Uganda. “Are you Bob Goff?” the person asked.Bob had recently played a practical joke on his friend...
13 Facts About Notre-Dame Cathedral
Constructed between the 12th and 14th centuries, Notre-Dame de Paris has centuries of French history built into its stone. The Gothic cathedral reflects the prominent role of Paris as an economic and spiritual center in the 12th century, and its scars from...
Importance of Updating your Website
The Importance of Updating your Website RegularlyYour business is important to you, and you’d like it to be important to your clients too. A boring and hard to navigate website can scare clients away before they even know what you are about. You want to be...
SEO Secrets: Powerful Tips
Search engine optimization (SEO) is the process of getting your brand to rank highly on Google results pages – and a successful strategy is equal parts art and science. If you pull off the tricky balancing act, you may hit gold. Brands who have implemented SEO...
The Artphabet
The Artphabetpor César Cid Rivero. Click here to see more of his work.
Estrategia de Marca vs. Plan de Negocio
Su plan de marca es más importante que su plan de negocios¿Por qué debería preocuparse por la marca? Debido a que en estos días, todos lo buscarán en Google antes de que visiten su restaurante, compren sus productos, lo contraten para realizar un servicio,...
Brand Plan vs. Business Plan
Your Brand Plan Is More Important Than Your Business PlanWhy should you care about branding? Because these days, everyone will Google you before they visit your restaurant, buy your products, hire you to perform a service, loan money to you or invest...
Business Karma
If karma is real, then does business karma also exist? It stands to reason, if you believe what goes around comes around, similar to personal karma, businesses also have karma. First, what is karma? There are many definitions of karma based on the various...