Our work

Video, Aerial Video & Animation

Facebook has the largest audience of any social network, with more than 2.07 billion monthly active users. That’s more than one-third of the world’s population, and a whole lot of those people are watching video. Around 100 million hours of video are watched every day on Facebook. Like YouTube, Facebook has a massive and diverse audience, which makes it harder to characterize than the emoji-filled landscape of SnapChat. The overall point to remember about Facebook is that people come to be entertained. In other words, cat videos. Some cat videos, for instance, get more than 100 million views and 1 million shares.

But what if your company doesn’t have a cat and some wrapping paper handy? Clearly, there are a lot of businesses that don’t fit into the viral Facebook mold, and yet still score major successes. Of the 84 percent of marketers who have published video content on Facebook, 85 percent found it to be an effective strategy. So let’s take a look at some examples of how to drive real results with real businesses.