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Getting Started
  • Welcome to A2dd Academy: Building a Practice with Purpose > Start
  • Understanding Your Practice Niche and Ideal Client Profile > Start
  • Setting Up Your Logo and Brand Tone > Start
Building Your Online Presence
  • Overview
  • Choosing the Right Domain and Platform for Your Website > Start
  • Website Essentials Checklist > Start
  • Website Options for Your Private Practice (video 3:03) > Start
  • Writing Your Therapist Bio > Start
Building a Brand That Feels Like You: Authentic Branding for Therapists
  • Overview
  • What Is a Brand, Really? > Start
  • Values, Voice & Vision: Your Brand Foundation > Start
  • Naming Your Practice > Start
  • Your Visual Identity: Color, Typography & Logo (video 1:17) > Start
  • Bringing It All Together: Cohesive Branding in Action > Start
  • Working With a Designer: What to Ask, What to Expect > Start
  • Supporting Materials > Start
  • How Do I Brand My Therapy Practice?
    (video 1:20) > Start
Local SEO Essentials
  • Overview
  • Setting Up Google Business Profile (video 3:17) > Start
  • Understanding SEO for Therapists (Local vs. General) > Start
  • The Importance of Patient and Client Reviews > Start
  • 11 local SEO tools you should be using
  • SEO Tips! > Start
Social Media Basics
  • Overview
  • Utilizing Social Media for Your Private Practice > Start
  • Creating Content and Engaging with Your Audience > Start
Work Smarter, Not Harder: Using AI to Simplify Your Marketing
  • Overview
  • What Is AI and Why Should I Care? > Start
  • Where to Start and What to Avoid > Start
  • Training ChatGPT Before Writing a Prompt > Start
  • 20 AI Tools That Can Save You Hours Each Week > Start
  • 20 ChatGPT Prompts for Therapists > Start > Start
Growing Visibility Through Connection & Content
  • Overview
  • Be the Expert: How to Become a Guest on Podcasts and Collaborate with Industry Peers > Start
  • Build Your Own Space: Starting a Facebook Group or Blog for Your Audience > Start
  • Final Thoughts: You’ve Got This > Start

Work Smarter, Not Harder

Training ChatGPT Before Writing a Prompt

Building a practice with purpose

🧠 Before You Prompt: Train ChatGPT to Understand You

ChatGPT is smart, but it’s not psychic. If you want answers that sound like they came from your brain, you’ve got to give it a little context. Think of it like onboarding a new assistant — you wouldn’t just hand them your calendar and say, “figure it out.”

Instead, train the AI by sharing a bit about your practice, your tone, and who you’re talking to. You only need to do this once at the beginning of your session, and it will make your prompts ten times more effective.

Here’s a sample “training” prompt therapists can copy and paste to start any conversation:


 

🧩 Sample Setup Prompt

“You are now my assistant for my private practice therapy business. I’m a licensed [insert your credentials] and I specialize in [insert niche, like anxiety, couples therapy, trauma]. My tone is [warm, conversational, encouraging, etc.]. I mostly work with [millennials, teens, couples, women, etc.] and I want my content to sound human, not too clinical. When I ask for content ideas or help writing, please keep all this in mind.”


🛠 Pro Tip from Dan at A2dd

When I work with therapists on branding and content, I always say: “Pretend the AI is your intern. It’s fast and never takes a lunch break, but it doesn’t know you yet. So help it out.”

Once you give ChatGPT this context, everything that follows — from emails to Instagram captions to blog ideas — will sound more like you. Try it once at the top of your conversation and reuse it every time you start a new chat.

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Your Expert Instructor

Hey There, I'm Dan, The AI Marketer

As the Senior Art Director, Digital Marketing Consultant, and Project Manager at A2dd Branding & Digital Marketing, nestled in the heart of St. Petersburg, FL, I bring a powerhouse of expertise to the table. With a dynamic background spanning SEO, online marketing, branding, UI design, and advertising, I’ve had the privilege of collaborating with diverse industries including technology, hospitality, non-profits, mental health, and private practices.

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In today’s fiercely competitive landscape, a robust digital marketing strategy isn’t just a luxury—it’s a necessity for success. And that’s where my team and I shine. We’re not just another agency; we’re masters in leveraging cutting-edge artificial intelligence software and tools to turbocharge your digital presence.

From crafting mesmerizing website designs to meticulously curating keywords and optimizing content, our comprehensive marketing program is meticulously crafted to elevate your brand’s visibility and drive tangible results.

With a proven track record of catapulting leads by an impressive 300 percent and revolutionizing business growth through strategic referrals, social media prowess, and targeted online advertising, I’m not just here to help. I’m your dedicated partner in sculpting a bespoke digital marketing blueprint tailored to your unique goals and aspirations.

Let’s elevate your brand, captivate your audience, and dominate your market together. Join me at A2dd Branding & Digital Marketing, and let’s embark on a journey of digital transformation!

COURSE

Course Highlights:

Let’s explore how to infuse your content with authenticity and creativity.

Digital Marketing Made for Therapists

You’re Not Alone

Best For Therapists and Coaches

If you’ve ever felt overwhelmed by marketing, confused by SEO, or unsure what to post on social media, you’re not alone. Most private practice therapists weren’t trained in business or branding. But that doesn’t mean you can’t master it.

Digital Marketing Made for Therapists

Analysis, Dedication & Design

Let us help you

This digital marketing course for therapists was created by Dan, founder of A2dd Branding and Digital Marketing, after years of helping therapists and coaches grow online with confidence. It’s designed to walk you through every step, naming your practice, building a brand, setting up your website, getting seen on Google, and connecting through social media and content.

digital marketing course made for therapist

Real Marketing Strategies

Best Free AI Prompts

No fluff, no dancing on TikTok (unless you want to). Just real strategies that work for real therapists who want to grow their practice and still have time to actually practice.

READY TO GET SKILLED IN DIGITAL MARKETING?

You still have time to enroll in AI + Digital Marketing Course.

TESTIMONIALS

What People Say

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I can’t thank Daniel enough for the help he gave me in learning how to upgrade my website, learning about SEO and making it easier to reach clients. I highly recommend them!

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Priscilla Kiessig

Google Review

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Me and my wife are planning on starting our own small business. We took Daniel’s “How to Market Your Business Online” webinar and were extremely happy with the information he provided. He answered all our questions, which has helped us identify where we should focus our efforts when marketing to our clients and building trust. We can’t wait to put all this information to work for us!

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Daniel Irby

Google Review

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