Getting Started

Welcome to A2dd Academy: Building a Practice with Purpose > Start
Understanding Your Practice Niche and Ideal Client Profile > Start
Setting Up Your Logo and Brand Tone > Start

Building Your Online Presence

Overview
Choosing the Right Domain and Platform for Your Website > Start
Website Essentials Checklist > Start
Website Options for Your Private Practice (video 3:03) > Start
Writing Your Therapist Bio > Start

Building a Brand That Feels Like You: Authentic Branding for Therapists

Overview
What Is a Brand, Really? > Start
Values, Voice & Vision: Your Brand Foundation > Start
Naming Your Practice > Start
Your Visual Identity: Color, Typography & Logo (video 1:17) > Start
Bringing It All Together: Cohesive Branding in Action > Start
Working With a Designer: What to Ask, What to Expect > Start
Supporting Materials > Start
How Do I Brand My Therapy Practice?
(video 1:20) > Start

Local SEO Essentials

Overview
Setting Up Google Business Profile (video 3:17) > Start
Understanding SEO for Therapists (Local vs. General) > Start
The Importance of Patient and Client Reviews > Start
11 local SEO tools you should be using
SEO Tips! > Start

Social Media Basics

Overview
Utilizing Social Media for Your Private Practice > Start
Creating Content and Engaging with Your Audience > Start

Work Smarter, Not Harder: Using AI to Simplify Your Marketing

Overview
What Is AI and Why Should I Care? > Start
Where to Start and What to Avoid > Start
Training ChatGPT Before Writing a Prompt > Start
20 AI Tools That Can Save You Hours Each Week > Start
20 ChatGPT Prompts for Therapists > Start > Start

Growing Visibility Through Connection & Content

Overview
Be the Expert: How to Become a Guest on Podcasts and Collaborate with Industry Peers > Start
Build Your Own Space: Starting a Facebook Group or Blog for Your Audience > Start
Final Thoughts: You’ve Got This > Start

Growing Visibility

Final Thoughts: You’ve Got This

Hey there,

If you’ve made it this far, let me start by saying thank you. Thank you for showing up, learning something new, and committing to building a brand and online presence that truly reflects who you are as a therapist.

This course wasn’t about perfection. It was about clarity, confidence, and giving you the tools to market your practice without feeling overwhelmed or lost in the noise. You now have the foundation—and probably more digital marketing knowledge than most small business owners out there.

A few things I want to leave you with:

Start small. Don’t wait until everything is perfect. One updated bio, one social post, one SEO tweak is already a win.
Be consistent. The internet rewards businesses that keep showing up. Even a little bit of effort, repeated, makes a big difference.
Trust your voice. Your story, your tone, your way of showing up online is what will attract the right clients. Don’t try to sound like everyone else.

And one more thing…

I built A2dd Branding and Digital Marketing because I genuinely love helping people like you, people who are doing meaningful work and just need the right digital chemistry to connect with others. If this course helped you, that means the formula is working.

Thanks again for letting me be part of your journey. Now go out there and share your practice with the people who need it most.

With appreciation,

Dan
Founder, A2dd Branding and Digital Marketing

Complete and Continue

Your Expert Instructor

Hey There, I'm Dan, The AI Marketer

As the Senior Art Director, Digital Marketing Consultant, and Project Manager at A2dd Branding & Digital Marketing, nestled in the heart of St. Petersburg, FL, I bring a powerhouse of expertise to the table. With a dynamic background spanning SEO, online marketing, branding, UI design, and advertising, I’ve had the privilege of collaborating with diverse industries including technology, hospitality, non-profits, mental health, and private practices.

Course Highlights:

Let’s explore how to infuse your content with authenticity and creativity.

You’re Not Alone

Best For Therapists and Coaches

If you’ve ever felt overwhelmed by marketing, confused by SEO, or unsure what to post on social media, you’re not alone. Most private practice therapists weren’t trained in business or branding. But that doesn’t mean you can’t master it.

Analysis, Dedication & Design

Let us help you

This digital marketing course for therapists was created by Dan, founder of A2dd Branding and Digital Marketing, after years of helping therapists and coaches grow online with confidence. It’s designed to walk you through every step, naming your practice, building a brand, setting up your website, getting seen on Google, and connecting through social media and content.

digital marketing course made for therapist

Real Marketing Strategies

Best Free AI Prompts

No fluff, no dancing on TikTok (unless you want to). Just real strategies that work for real therapists who want to grow their practice and still have time to actually practice.

READY TO GET SKILLED IN DIGITAL MARKETING?

You still have time to enroll in AI + Digital Marketing Course.

EnROLL AND SAVE

TESTIMONIALS

What People Say

I can’t thank Daniel enough for the help he gave me in learning how to upgrade my website, learning about SEO and making it easier to reach clients. I highly recommend them!

Priscilla Kiessig

Google Review

Me and my wife are planning on starting our own small business. We took Daniel’s “How to Market Your Business Online” webinar and were extremely happy with the information he provided. He answered all our questions, which has helped us identify where we should focus our efforts when marketing to our clients and building trust. We can’t wait to put all this information to work for us!

Daniel Irby